Cleanse, tone and moisturise is our mantra when it comes to beauty routines, but we think there is a place for a serum in there too. Yes, it is another product for your bathroom, and they aren't always cheap, but adding a serum into the mix could be worth it. Just to get things straight, a serum is a skin care product you apply to your skin after cleansing but before moisturising to help tackle specific concerns such as fine lines, brightness, acne or hydration.
|