Cosmetic surgery procedures are now commonplace in the quest to look eternally youthful, although such extreme measures are not accessible to everyone.

Preventing the premature signs of ageing is preferable to fighting them, which is why it’s never too early to start thinking about how you can keep those fine lines at bay.

There are several factors which contribute to skin ageing prematurely- including poor health, sun damage, extreme climatic conditions, very dry skin and smoking.

If your skin is starting to look a little bedraggled well before its time, the good news is that if you take action now you really can make a visible difference.

The first step in getting your skin back to its supple best is to determine the root cause of premature skin ageing. Not only will this help you to combat the problem, it will also help you to avoid any future issues.

Once you have identified the problem, your next step should be to take a look at some of Dermalogica’s fantastic products for prematurely ageing skin.

From Dermalogica Multivitamin Power Recovery Masque to their great range of cleansers and moisturisers, Dermalogica have everything you need to give your skin a whole new lease of life!

This is why it’s so important to consider how you’re going to launch your battle against the ageing process before the signs even start to appear. Although dealing with the above factors will help to make a significant difference, you also need to think about adjusting your skin care regime.

During childhood and teenage years, a simple wash with soap and water is sufficient for most people. However, as the years pass, the skin’s needs change dramatically.

Keeping skin both hydrated and protected throughout the day is a must, and luckily there are some great products on the market that can help you with this.

Dermalogica have a range of products with fabulous anti-ageing properties to suit all skin types, which will put you firmly on the right track to fighting those ever-annoying fine lines.

However, in order to get the best from your skin care products, it’s important that you also look at other factors that could have an effect on your skin.

One factor that can determine the condition and look of your skin is your diet. In order to function properly and stay healthy, our bodies require some essential nutrients- the majority of which come from your food intake.

If you regularly live off junk food and processed meals, there’s a high chance that your body won’t be getting all of the nutrients that it needs. This in turn can lead to your skin looking dull and dehydrated.
To keep your skin looking as fresh as possible, make sure that you fill up on fresh fruit and vegetables, and also drink plenty of water.

Dehydrated and under nourished skin is particularly susceptible to prematurely developing fine lines- meaning that the effects of a poor diet can be long lasting.

If you feel that you may be guilty of neglecting your diet, make sure that you start to make a conscious effort to improve it straight away.

To help to combat the external effects of a poor diet, Dermalogica have a fantastic line of products that are great for tackling premature skin ageing and dehydrated skin.

The skin on the lips is extremely susceptible to getting dried out, particularly in extremely hot or cold weather, and it doesn’t take long before they start to look and feel dehydrated and chapped.

Men are particularly vulnerable to suffering from dry lips, as women wear products such as lipstick and lip gloss- most of which have moisturising properties.

Prevention is better than cure, and making sure that dryness doesn’t have a chance to occur in the first instance is much less painful than suffering with soreness and flaking.

Your key product in the fight against dry lips is an intensively moisturising lip balm. Dermalogica Lip Renewal Complex not only delivers serious moisture, it also helps to halt the signs of ageing in lips.

Lips are one of the first areas that start to age, and with an effective combination of Vitamin E, Avocado Oil, plus Shea and Cocoa Seed butters, the Lip Renewal Complex is the ultimate 2 in 1 solution. Lip tissue is left silky smoothed and reconditioned, and can be used alone or under your favourite lip colour.

Put your faith in Dermalogica and unleash that perfect pout.

Dermalogica Multivitamin Power Firm is suitable for drier/prematurely-ageing skin conditions and is part of the Dermalogica Eye Treatments and Dermalogica AGE Smart ranges.

RRP: £30.60
Our Usual Price: £24.35
Our Offer Price: £22.00
Offer Start Date: 13/01/2010
Offer End Date: 19/01/2010

Please note that Dermalogica Multivitamin Power Firm is the same product as Dermalogica Multivitamin Power Firm for Eye & Lip Area.

The AGE Smart Gift Pack will be Free with Every Order with a value of £50.00 or over. Full offer details can be found on our website at the following page:

• FREE! Dermalogica AGE Smart Gift

The AGE Smart Gift Pack contains each of the following products in trial sizes:

• Dermalogica Multivitamin Power Firm (5ml)
• Dermalogica Multivitamin Thermafoliant (15ml)
• Dermalogica Multivitamin Hand & Nail Treatment (15ml)

Although we do expect to have this offer on for most of January there will only be limited numbers available. We will remove the offer from the website once our stocks are exhausted.

Dermalogica Power Rich is suitable for drier or prematurely-ageing skin and is part of the Dermalogica AGE Smart range.

RRP: £113.40
Our Usual Price: £83.75
Our Offer Price: £78.40
Offer Start Date: 23/12/2009
Offer End Date: 06/01/2010

Dermalogica Super Rich Repair

Dermalogica Super Rich Repair is suitable for drier or prematurely-ageing skin and are part of the Dermalogica AGE Smart range.

RRP: £48.90
Our Usual Price: £37.15
Our Offer Price: £35.00
Offer Start Date: 16/12/2009
Offer End Date: 23/12/2009

The products in the Dermalogica AGE Smart Starter Kit are suitable for drier or prematurely-aging skin and are part of the Dermalogica AGE Smart range.

Kit Contents

• Dermalogica Skin Resurfacing Cleanser 30ml
• Dermalogica Antioxidant HydraMist 30ml
• Dermalogica Multivitamin Thermafoliant 15ml
• Dermalogica Multivitamin Power Firm 5ml
• Dermalogica Dynamic Skin Recovery SPF30 10ml
• Dermalogica MAP-15 Regenerator 0.5g
• Dermalogica Renewal Lip Complex (sample)

RRP: £37.50
Our Usual Price: £29.75
Our Offer Price: £27.50
Offer Start Date: 09/12/2009
Offer End Date: 16/12/2009

Dermalogica Dynamic Skin Recovery will help you achieve absolute hydration and help defend against the internal and external causes of skin aging with this medium-weight, emollient daily moisturiser with SPF30. A patented polypeptide combined with Glucosamine and Soy stimulates collagen synthesis, enhances the skin’s natural ability to fight skin-aging free radicals (Reactive Oxygen Species) and helps prevent the signs of aging caused by sugar reacting with proteins in skin (AGEs). White Tea polyphenols regulate the formation of collagen-degrading MMPs brought on by UV rays while tripeptides, stabilized Vitamin C, Yeast Extract and Phytoestrogens help catalyze the skin’s natural collagen production to enhance skin firmness. Advanced sunscreen technology provides critical protection from daylight exposure, yet blends smoothly into skin to create a perfected finish.

Dermalogica Dynamic Skin Recovery is suitable for drier or prematurely-aging skin and is part of the Dermalogica AGE Smart range.

RRP: £49.70
Our Usual Price: £38.30
Our Offer Price: £36.00
Offer Start Date: 02/12/2009
Offer End Date: 09/12/2009